The World Awake

Key facts from The World Awake study

Explore the impact of self-treated nocturnal hypos, and the worry they cause, on the lives of people with diabetes around the world.
Hypoglycaemia and night time hypos statistics

The World Awake study was a global survey funded by Novo Nordisk A/S and supported by the International Diabetes Federation. It was conducted by Aequus Research Ltd amongst 1,107 adults (≥18 years) with Type 1 diabetes (536 respondents) or Type 2 diabetes (571 respondents) between July-September 2013. All participants were treated with insulin and had experienced a night time hypo which they could self-treat in the 30 days prior to the survey.

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People with diabetes worry about nocturnal hypos

Worrying about nocturnal hypos changed the way people managed their diabetes

said that worrying about nocturnal hypos
impacted the way they managed their diabetes
All statistics are based on responses from The World Awake survey

Many people with diabetes do not discuss their nocturnal hypos with their doctors

didn’t discuss any of their events
with their primary care physician (PCP)
did not discuss these events with
any healthcare professional
All statistics are based on responses from The World Awake survey

Why are so many people with diabetes reluctant to discuss nocturnal hypos with their primary care physician?

Didn’t feel it was relevant/
important enough
Feel my GP/PCP knows/
Feel like I waste my GP/
PCP’s time
Didn’t have time during
the consultation
Concerned about the
consequences if I reported
I felt embarrassed
Fear of nocturnal hypoglycaemia can lead to poor treatment satisfaction, poor insulin adherence, and ultimately poor long-term outcomes for patients. Physicians and other healthcare professionals must regularly discuss these events with their patients. Professor Anthony Barnett, Emeritus Professor of Medicine and Consultant Physician, University of Birmingham and Heart of England NHS Foundation Trust, Birmingham, UK
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All statistics are based on responses from The World Awake survey

Global reach of The World Awake study

Figures in brackets are the numbers of respondents in each country in the quantitative survey. Thirty people with diabetes in each country contributed to the qualitative survey.
Map of the global reach of The World Awake study